Articles
Practical guidance on building contractor websites that turn homeowner visits into booked jobs.
TL;DR: A slow-loading website quietly kills leads: most mobile visitors abandon pages that take longer than a few seconds to load, and Google uses page […]
TL;DR: Most contractor website forms lose leads before the homeowner ever hits submit — too many fields, slow load times, and no mobile-first design are […]
TL;DR: A blog isn’t mandatory for every contractor, but the data shows it compounds your visibility: companies with blogs get significantly more leads and traffic […]
TL;DR: Most contractor websites work best with somewhere between 5 and 15 pages — enough to cover your core services, service areas, proof of work, […]
TL;DR: Online reviews are now the first filter homeowners use before calling a contractor, with most consumers reading reviews and increasingly requiring 4+ stars and […]
TL;DR: Before-and-after photo galleries show homeowners real proof of your work before they ever call, which shortens the trust-building process and improves close rates. This […]